Tag: Marketing Management

Marketing Research

Understanding Buyer Personas for Contractors

Post author By RJCooper
Post date March 27, 2018
9 Comments on Understanding Buyer Personas for Contractors

What The Hell Is A Buyer Persona and Why Do I Need To Know What It Is?

Tags HVAC, Local, Marketing, Marketing Management, Marketing Plans, Plumbers, Roofers

Business Contractor Marketing Service Local Marketing Marketing Process Marketing Research Uncategorized

How Big is Your Marketing Area?

Post author By RJCooper
Post date October 8, 2017
No Comments on How Big is Your Marketing Area?

This is the heavy lifting that the successful businesses do

Tags Contractor, HVAC, Local, Marketing Area, Marketing Management, Marketing Plans, Painters, Plumbers, SEO

Business Marketing Tactics Uncategorized

Protected: Number 1 Reason Your Business Don’t Make The Money You Want.

Post author By RJCooper
Post date September 17, 2017

There is no excerpt because this is a protected post.

Tags Contractor marketing, Contractor Marketing Network, Marketing, Marketing Management, Marketing Plans

Facebook Marketing Tactics Mobile Marketing Uncategorized

7 Steps To Building Your Facebook Business Page

Post author By RJCooper
Post date September 16, 2017
4 Comments on 7 Steps To Building Your Facebook Business Page

My role as a marketing guy for contractors and service business is 70% research. While doing this research I view roughly 30-50 Facebook Business Pages per day. I see who, what and how the successful pages are doing, but more often, I see failures or abandoned pages. So for those that are not my […]