How to Optimize Your Tree Service Google My Business for...Read More
SEO Services for Tree Care Companies
Tree Service SEO
Contractor Marketing Network provides an affordable professional local SEO service for tree service companies. We work close with our clients to come up with not only the right keywords to target but also location targeting. We provide results quickly to boost your website ability to be found online, with search engine optimization.
As SEO experts for local businesses, we preform all three types of SEO. On-page, Off-page and technical SEO services that make your website shine in the algorithms of Google, Bing and other search engines.
What are SEO services worth to your tree care company?
I can tell you from experience doing SEO and marketing for several tree services in some high population areas, like 10 miles from NYC, 15 Miles from Detroit and 5 miles from a capital city in a southern state. Your monthly search volume is in the 1,000’s a month.
For many businesses, a quick estimate is going to be good enough to get a ballpark. Here’s how to do it:
- Plug your keyword phrase into the Google AdWords Keyword Estimate tool.
- Multiply the Monthly Searches by the Approximate CPC (Cost Per Click). About $4-7 for tree service common keywords.
- Multiply that amount by your listing’s expected Click Thru Rate (CTR).
Learn More With Our Google Ads Guide.
30% is a rough estimate of how many searchers will click on the #1 listing in Google.
So, if we ranked your tree service website number 1, and you got 1,000 impressions, you would get 300 clicks at $4-7 each click or $1,200-2,100 a month.
When you look at the conversion rate which is around 15% for my clients those 300 clicks lead to 45 phone calls, emails or contact form submissions. That is 45 leads.
HomeAdvisor, Angie’s List and anyone selling you leads, at their sales rate of $50 and up would cost you $2,250 a month. And the leads they send you, well they aren’t all that good, even though they charge you as such.
Get Your FREE Website SEO Audit.
What are Local SEO Services?
Google My Business Optimization
Local SEO (Local Search Engine Optimization), also known as local search marketing, is an effective way to market your tree care business online. As it helps small businesses like yours, promote your tree services to local customers at the exact time they’re looking for them online.
Using your Google My Business profile, your website appear for the terms that people use to search for your services, but on a local level.
Local SEO provides potential customers the information that they want, when they want it. A good example of local search engine optimization is the use of business listing, citations, directories and the powerhouse of local search, Google My Business.
We take care of getting your business listing in the right directories and online listings. Plus, we manage your GMB (Google My Business) and Bing My Business so when a person search for you or your tree care business services, your website and business are there to be found, clicked or called.
Types of SEO Services
There are three types of SEO you need for a well-rounded organic search strategy: on-page SEO, technical SEO, and off-page SEO. By breaking down your strategy and thinking about SEO as these three categories, it will be much easier to organize and execute your optimization plans.
Hiring an SEO agency to help your small business rank in Google can be overwhelming. The digital marketing experts at Contractor Marketing Network, preform the five most important tasks to make your SEO needs worthwhile.
Keyword research is the most important part of an SEO project. Before a small business can put together a plan to improve its rankings and traffic from Google, it has to know which keywords to target.
Web Page Creation
Once you’ve got comprehensive keyword research, the job of an SEO is to help you create new pages to rank for those keywords. After all, if you don’t have a relevant page on your site, you have no chance of ranking.
In cases where you’ve already got a page dedicated to a topic or service that you’ve discovered during your keyword research you simply need to optimize it for search engines. This is where an SEO copywriter comes in.
Search engines are just computers.
They require some hand holding to ensure they can understand the subject or intent of a page. A good SEO consultant or agency will make modifications to the content and technical parts of your pages to ensure that Google and other search engines can understand them.
Getting the right keywords on the page isn’t the only thing you need to do to earn rankings on Google.
There are likely hundreds of thousands of other pages on the Internet that also contain those same terms.
So how does Google figure out which ones to rank in which positions? It figures it out by counting the quantity and quality of links pointing to that page. It considers both internal links coming from other pages on your domain and external links coming from other domains.
Google has created quite a few tools and standards that allow SEO professional to provide further details about a site’s content. Our skilled search marketing services are familiar with these standards and have the needed software tools and experts to employ them on your website.
We give you these reports monthly and monitor your website weekly. Making adjustments as need to keep you on top once we get you there.
Benefits of Search Engine Optimization to Your Tree Care Business
#1 Benefit…it makes you money over a long period of time.
You may think SEO is expensive. But it takes time to show results, sometimes as long as 6 months, it requires a lot of tools, software and resources to build an organic search marketing campaign.
One thing is for sure, without SEO being preformed on your website, your site may never produce customers like you dreamed of. And getting customers is why you decided to develop a website for your tree service business.
SEO targets quality traffic. One of the biggest advantages of SEO is that it’s an inbound marketing strategy. Search Engine Optimization saves you money from running paid ads or other marketing expenses. Organic search gets more clicks than PPC (Pay Per Click) ads.
- Leads to Better User Experience
- Is a Primary Source of Tree Service Leads
- Brings Higher Close Rates.
- Results to Higher Conversion Rate.
- Builds Brand Credibility.
- Helps Establish Brand Awareness.
So, do you need SEO services?
- Are you on the first page when you type in “Tree Removal”?
- Are you in the Google 3 Pack or Map for Tree Services?
- Is your website getting you the calls you need to run your tree care business successfully and at a profit?
Local SEO Services Pricing
Typical local SEO services cost from $300 and up per month depending on your business’s needs, your local competition, and your geographic location. Pricing for our local SEO services starts at $300/month and is 100% transparent – you always know exactly where your money goes. Plus, we send you the reports with an explainer video at the end of each month.
As always, we are available for any calls or questions you have.
NOTE: No one can guarantee 1st page results. What we guarantee is your website will be better off in terms of getting what you want your website to do and that is produce customers, calls and leads.
Every day you wait to get started, is one more day you miss out on getting more customers, more leads and more business from your website.