Digital Marketing for Roofing Contractors
Marketing for Roofing Contractors
Contractor Marketing Network (CMN) is a full-service roofing contractor marketing company. We pride ourselves on knowing the business of marketing for Roofing Companies. Not only as a contractor marketing agency, but in the field day-to-day business of a Roofing Contractor. It is an enormous advantage we have over other contractor marketing services.
We are an internet marketing agency in New Jersey.
Consider this roofing contractor scenario:
Roofing contractor A and roofing company Contractor B offer the same quality work at about the same price.
- Roofer A has always relied primarily on newspaper advertising, or simply on word of mouth.
- Roofer B has expanded into online marketing. B owns a website with project photos, specific landing pages for services and areas. They have an active Google My Business account, send out a monthly newsletter and use Facebook and Instagram to stay in the public eye. Plus, they add articles or blog posts to their website and target specific areas with a Google Ads, when they see the schedule getting thin.
Roofing company A cannot hope to compete. There is only so much work in a local marketing area. Roofing contractor B will attract more of the work, leaving roofer A with less work, fewer profits and more stress.
We are here to guide your Roofing business marketing efforts, so you don’t have a tragic ending like many contractors will face.
Because of the interdependent nature of construction, construction companies have a higher failure rate than many other types of companies.
Two of the major reasons why roofing contractor businesses fail are cash flow and innovation. Both of which marketing helps.
You attract customers (cash flow) by using marketing innovations. Customers look for services in many ways these days Search, Social and other internet marketing medias.
Contractor Marketing Network has your Roofing company marketing and advertising, all in one place.
Best way to market a roofing company.
6 ways to promote a roofing company.
- Web design. A well-designed website has the power to convert visitors into customers for your business 24/7. …
- Local Search Engine Optimization (SEO)
- Google My Business
- Content marketing. …
- Pay-per-click (PPC) advertising. …
- Email marketing
How to advertise a roofing company?
Here are 8 tips you can use to propel your roofing business advertising and marketing.
- Focus on local.
- Build your brand.
- Make use of digital ads.
- Have a company website with landing pages for specific services and areas.
- Invest in SEO for contractors.
- Get more business listings
- Use social media marketing.
- Have a detailed marketing plan and track it.
Get Your Marketing Plan for Roofing Company Template
If you are ready to stop the marketing and advertising madness, fill out the form below.
We do the marketing tasks, you know you need to succeed!